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Shopify marketing tips, news & more

5 Step Framework to Grow on Shopify

Are you an e-commerce entrepreneur or professional looking to skyrocket your sales on Shopify? Whether you're just starting out or have an established business, growth is always on your mind.  In this blog post, we'll walk you through a proven five-step framework...

7 Influencer Marketing Myths

In recent years, influencer marketing has seen explosive growth in the world of e-commerce. Many brands have hopped on the influencer bandwagon, but despite its popularity, there's still a fair amount of confusion about how influencer marketing works and whether it's...

5 Things We’ve Learned From Auditing 100’s of Shopify Stores

Over the years, we’ve had the privilege of diving deep into the world of e-commerce by auditing hundreds of Shopify stores and related marketing accounts, including Facebook ads, Google ads, email marketing, and more. This hands-on experience has provided us with...

The Power of Offline Conversations for E-Commerce Brands

In today's fast-paced world of e-commerce and digital marketing, we often focus on numbers and metrics like conversion rates, click-through rates, and return on ad spend. While these metrics are important, we shouldn't forget about the power of face-to-face...

3 Sneaky Ways to Increase Your AOV

In the fast-paced world of e-commerce, businesses are constantly seeking ways to optimize their performance and increase profitability. One of the most critical metrics to focus on for e-commerce success is the Average Order Value (AOV). If you're wondering what AOV...

7 UGC Tips For Shopify Brands

If you're an e-commerce business owner or marketer, you're probably familiar with the buzz around User-Generated Content (UGC). But what exactly is UGC? It's the content created by your customers, influencers, or anyone genuinely excited about your brand. This raw and...

5 Ways to Build Loyal, Rabid Fans on Shopify

In the fiercely competitive world of e-commerce, creating raving fans who not only love your products but also champion your brand is a key to long-term success. Turning customers into loyal advocates requires more than just offering great products; it's about...

7 Ways to Promote Your Shopify Store During Back-to-School Season

The back-to-school season is just around the corner, and it presents an excellent opportunity to promote your e-commerce brand. But if your products don't directly align with school supplies or education, there’s no need to worry. There are plenty of ways to...

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