Shopify marketing tips, news & more

Are you thinking about using Google ads to boost your Shopify business but feeling unsure?  You're not alone! Lots of entrepreneurs face this dilemma. But don't worry, there are some clear signs that can help you decide if Google ads are a good fit for you. ...

In today's retail landscape, having an omnichannel approach is crucial for maximizing sales and providing an exceptional customer experience. For Shopify businesses operating both online and through physical stores, connecting the two can significantly boost value and...

In the fast-paced world of digital marketing, it's not uncommon for businesses to encounter challenges with their ads on platforms like Facebook, Google, TikTok, or Pinterest. When clients approach us with concerns about the effectiveness of their ads, we understand...

Not too long ago, launching a new business or brand meant limited marketing choices, primarily revolving around television, radio, and print media. However, the landscape of media has evolved dramatically, offering an array of options for businesses looking to make...

In the ever-evolving world of e-commerce, influencer marketing has emerged as a powerful growth strategy for Shopify brands and other online stores.  While collaborating with influencers can bring tremendous benefits, there are pitfalls along the way that can...

The holiday season may be over, but savvy e-commerce businesses know that this is no time to slow down. In fact, the beginning of the year presents a unique opportunity to revitalize your marketing efforts and set the stage for a successful e-commerce year...

‘Tis the season for joy, festivities, and, of course, booming e-commerce sales. As we approach the end of the year, it's the perfect time to implement some last-minute promotional ideas to give your Shopify or e-commerce store an extra boost.  In this blog post,...

Running successful ads for your Shopify or e-commerce store can be a game-changer, but what happens when your once-effective ads suddenly lose their momentum?  In this blog post, we'll explore seven strategies to troubleshoot and revitalize your advertising...

Do you want to take your e-commerce website, whether it's on Shopify or another platform, to the next level? The key to success often lies in identifying and correcting common mistakes that many e-commerce brands make. Sometimes, all it takes is looking at your...